Chief Marketing Officer (CMO)
About the Company
Innovative transportation consulting company
Industry
Translation and Localization
Type
Privately Held
About the Role
The Company is in search of a Chief Marketing Officer (CMO) to spearhead the development and execution of comprehensive marketing strategies that align with the company's goals and objectives. The CMO will be responsible for driving brand awareness, ensuring a consistent brand message, and leading the transition from a third-party marketing agency to an in-house team. This hands-on leadership role requires expertise in both strategic planning and execution, with a strong focus on data-driven results. The successful candidate will oversee all aspects of the company's marketing, from digital initiatives to integrated campaigns, and will be expected to manage a marketing budget, analyze performance metrics, and optimize strategies for maximum ROI. Applicants for the CMO position at the company should have a Bachelor’s degree in a relevant field and at least 8-10 years' of progressive marketing experience, with a minimum of 5 years' in a senior leadership role. The role demands a professional with a proven track record in strategic marketing, digital marketing, and brand development, as well as strong project management and analytical skills. The ideal candidate will have excellent communication and leadership abilities, particularly in B2B marketing, and be familiar with market research, data analysis, and modern marketing technologies. A visionary leader who can inspire and drive change, and who values data-driven decision-making and strategic thinking, is highly preferred. The CMO will also be responsible for supervising and guiding junior marketing staff and freelancers, and must be adept at building and managing relationships with industry influencers and partners.
Travel Percent
Less than 10%
Functions
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